Sensmi

Sensmi is a behavioral intelligence system that collects and analyzes data in a similar way that websites do - but in physical stores.
The information Sensmi provides is invaluable.

Helps you identify customer preferences earlier and act faster
Gives you the tools to create a store experience that customers want by acting on actual customer behavior.

Data from digital interactions has enabled webshops to create superior user experiences online.
Now you can do the same in a physical store with Sensmi - while improving decision-making across your business.
Sensmi adds value across retail, from store level to headquarters.
Data helps you make better decisions faster - increasing sales, delighting customers and reducing costs.

Sales and merchandise exposure

Read the store environment with Sensmi

Merchandising experts need to know how to best allocate valuable display space to meet sales targets in each store. Sensmi's wave and pickup sensors provide precise information about which products are attracting customers' interest - what they're picking up, interacting with, passing by and ultimately buying.

Measure the impact of:
- Product selection
- Product placement
- Display solutions
- Store layouts
- Prototypes for campaign concepts
Benchmark display performance
Make better purchasing and stocking decisions
Share data with partners and suppliers in real time

Marketing and promotion

Create and inform with Sensmi

Sensmi's sensors help marketing departments understand customer flows and evaluate the impact of in-store campaigns during both pilot and implementation phases. Sensmi enables the delivery of relevant content directly in front of the customer when it has the most impact.

Develop, test and optimize high-performing in-store campaigns
Schedule where and when content is displayed based on, for example:
- Time of day
- Weather conditions
- Screen takeovers
Measure the impact of:
- Digital marketing
- Traditional media and outdoor advertising
- Signage and entrance displays
Generate revenue with attractive in-store promotional solutions

Business operations

Work smarter with Sensmi

With Sensmi, operations teams, store managers, and buyers have better tools to identify growth opportunities, optimize resource allocation, and improve performance. They can measure customer flow, dwell time and product interactions anonymously in real time, integrated with sales, workforce planning and marketing data.

Make better purchasing and inventory decisions
Analyze customer flows and adjust staffing
Add value to business reporting
Share data with partners and suppliers in real-time

Information technology

Extend your offering with Sensmi

Retailers, system integrators and partners can offer their customers a technology solution that streamlines content delivery, lowers costs and creates new revenue streams. Sensmi offers a powerful solution with maximum compatibility across retail categories.

Offer customers an advanced behavioral intelligence system with automated, data-driven interactivity and personalized content
Remotely control network settings and content delivery
Provide detailed analysis of customer flow, engagement and conversions in real-time
Extend the solution offering with content creation and media sales